Social Networkers Spend More Online

A study by Netpop has shown that social networkers are much more likely to shop and spend more online than users that don’t engage with their social network.

The study showed that social networkers bought a number of products and services online, spending on average of $101 per month. Non-contributors to social networks spent about 20% less per month.

Social networking has grown 93% since 2006 , with 76% of US broadband users actively contributing  to the web via social media.